About this notice
This Privacy Notice describes how the Kalina Aesthetics & Wellness website handles information. The practice is located at 233 S Sharon Amity Rd #107, Charlotte, NC 28211. Kalina Aesthetics & Wellness is operated by KALINA AESTHETICS & WELLNESS PLLC.
Contact
Questions or privacy requests may be directed by call or text to (980) 324-3057, by email to info@kalinaaesthetics.com, or by mail to Kalina Aesthetics & Wellness, 233 S Sharon Amity Rd #107, Charlotte, NC 28211.
Information collected
This website does not operate a patient portal or advertising pixel. If you choose Allow analytics, Google Analytics may receive general website interaction data such as broad page categories, page views, and scrolls. The analytics implementation does not intentionally send names, phone numbers, email addresses, free-text messages, appointment details, or treatment selections. When you ask the practice to contact you, whether by call, text, or a request made through the website, or when you continue to an external scheduling service, you may choose to provide your name, mobile number, email address, appointment details, and text message preferences. The hosting platform may process basic device, browser, network, request, and security-log information needed to deliver and protect the website.
Sources of information
Information may come directly from you when you contact the practice, automatically from your browser or device when the website is delivered, from Google Analytics after you allow analytics, and from a service provider when necessary to support a request you initiate. External scheduling, analytics, maps, telephone, and text services operate under their own notices and settings.
How information is used
Information may be used to respond to requests, support scheduling and customer service, maintain website reliability and security, prevent misuse, understand general website use, satisfy legal obligations, and improve approved practice operations. Information submitted through an external scheduling service is handled within that service and the practice workflow connected to it.
Text messages and your mobile number
If you give the practice your mobile number, it is used to reply to your questions, help you book, and send messages about your appointments. Marketing texts, such as news and offers from the practice, are sent only if you have separately agreed to receive them.
Your text message preferences are kept with your contact details so the practice can follow the choices you make. You can stop text messages at any time by replying STOP.
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
Service providers
Service providers may support website hosting, security, optional Google Analytics, communications, text messaging, maps, and scheduling. Google Analytics loads only after you allow analytics. Google Signals, advertising personalization, user-provided data collection, form interaction tracking, site search tracking, and detailed outbound-link tracking are disabled. The site does not use Meta Pixel or the Google Places service.
Data retention
Information is retained only for as long as reasonably needed for the purpose for which it was collected, to support legitimate practice operations, and to meet applicable recordkeeping or legal requirements. Google Analytics event and user data retention is configured for 14 months; aggregated reporting may remain available longer. External services maintain information according to their own retention practices and agreements.
Your rights and choices
Depending on where you live and the information involved, you may have rights to request access, correction, deletion, or information about certain uses or disclosures. You may choose not to provide optional information or decline analytics without losing access to the website. Use Analytics choices in the footer to review or change that selection. Requests can be made through the confirmed contact methods above. Identity verification may be required before a request is completed.
Security and limitations
Kalina uses reasonable administrative and technical measures appropriate to the website and the information involved. No website, transmission method, or storage system can be guaranteed completely secure. Do not use ordinary website, email, or text channels for emergencies or highly sensitive medical information unless the practice has directed you to an approved secure channel.
Changes to this document
This notice may be revised as the website, practice operations, or applicable requirements change. The current version will be posted here with an updated effective date.